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You are here: Home > VisitWindsor Partnership
VisitWindsor is the official tourism service of the Royal Borough of Windsor & Maidenhead. Our aim is to deliver expenditure growth across the whole of the Royal Borough and surrounding area in a way which:
• Maximises the benefits of tourism for the local community (eg in terms of job creation)
• Minimises the impact on the community (eg in terms of congestion and overcrowding)
• Creates a destination with visitor numbers that can be accommodated within the local infrastructure
• Creates a sustainable destination with visits year-round.
Created in 2020, the VisitWindsor Partnership formalises the work we do on behalf of tourism, leisure and hospitality businesses in the borough. We believe that the best way for us to succeed is to all work together with and on behalf of our partners. By joining VisitWindsor you will not only benefit from our valuable marketing activity but you will also become an integral part of the success of our destination and our local visitor economy.
Find out more! Download the VisitWindsor Partnership Brochure and Digital Rate Card.
We have four tiers of partnership available, each level giving access to more and more promotional benefits. These include:
Windsor.gov.uk is the official destination website for the Royal Borough of Windsor and Maidenhead with over 1 million users a year.
An opportunity to contribute content for the VisitWindsor social media channels and be involved in promotions and competitions.
250,000 emails are sent per year to visitors, residents and MICE buyers. VisitWindsor partners have opportunities to feature in consumer and business e-newsletters.
VisitWindsor produces a wide range of print including the Attractions Leaflet, biennial Venues Directory (for the MICE market), and the hugely popular Windsor and Eton town centre map. These are distributed via the TIC network, in response to specific enquiries and press features, through trade mailings and familiarisation visits and at exhibitions attended by VisitWindsor.
VisitWindsor manages a suite of advertising screens in the Royal Windsor Information Centre and other prominent town centre positions.
My Royal Borough is here to support all sectors of the local business and visitor economy. Working in partnership with VisitWindsor and the Royal Borough of Windsor and Maidenhead's Economic Growth team, we are well connected to local business, tourism and community partners – and we’re here to help you.
• Whether you’re a local business, resident or visitor, please follow our social media accounts and tag us (#myroyalborough) so we can help you spread the word
• Sign up for our regular business-orientated e-news which include news roundups, shared success stories and details of future networking events. We'll also let you know about important updates, changes in business legislation and can help you to connect with other local businesses, to help our local economy thrive.
Find us on Facebook, Instagram and Twitter or visit our website for more.
Centrally located in Windsor Guildhall, close to Windsor Castle, almost 100,000 visitors a year make an over-the-counter enquiry and many more stop and pick up leaflets and watch our digital screen advertising. The Centre also coordinates the Concierge Service with local accommodation providers whereby tickets for various attractions and events can be bought in advance and at special rates for visitors.
Press activities are handled on our behalf by Tourism Angles. Our press and PR activities are primarily aimed at:
• Independent travellers for weekend/short breaks in both domestic and overseas markets
• Group travel organisers
• Conference buyers.
VisitWindsor partners have the opportunity to receive press and media visits from national and international journalists and bloggers. Most trips we organise are for two nights and include accommodation and entry to local attractions. Find out more on our Media pages.
Working with partners such as Tourism South East, VisitBritain and trade magazines we have successfully welcomed many groups of buyers to the Royal Borough, proving it to be a very effective form of promotion. Aimed at group travel organisers, overseas agents, tour operators and conference buyers, our VisitWindsor partners participate by offering:
• Complimentary admission to attractions
• Complimentary or discounted accommodation
• Complimentary or discounted meals/refreshments
• Time and effort from marketing personnel
VisitEngland recently reported that Windsor is the most popular day visit destination outside London! If the Windsor brand is important to you and your business we very much look forward to working together!
Download the VisitWindsor Partnership Brochure and Digital Rate Card.
VisitWindsor is a destination partner of Tourism South East, a not-for-profit organisation supporting the performance and growth of tourism businesses and destinations across South East England, and a member of UKinbound, the leading travel trade association and the only one which focuses solely on the interests of the UK's inbound tourism sector.
© Royal Borough of Windsor and Maidenhead 2024. All Rights Reserved
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